Dreamforce, a globally recognized technology conference presented by Salesforce, tasked with a full-scale music event.

Internal Services:

  • Defined audience listening habits
  • Talent partnerships, content, and execution

External Services:

  • Talent booking and major label partnerships
  • Event production
  • Influencer social media strategy
  • Digital marketing material


  • Music influencer partnerships with Warner Bros. Records and Capitol Records
  • Successfully promoted a full capacity music event
  • Custom music playlisting